LUMEN
Transformação completa de uma presença digital desorganizada em uma experiência clara, confiável e preparada para crescer.
Services
Website redesign, Information architecture, UI/UX
Focus
Complete redesign
Challenge
Outdated UX, poor conversion
Solution
Modern, conversion-focused
01 / Before
The old experience
Cluttered layout, inconsistent typography, weak calls-to-action, and dated visual language.
Problems identified
- • Dated visual design
- • Weak information hierarchy
- • Poor mobile experience
- • Low conversion rates
- • Inconsistent typography
Business impact
Users struggled to understand the value proposition. High bounce rates on key landing pages. No clear path to conversion.
02 / After
The redesign
Clear hierarchy, modern aesthetics, strategic CTAs, and a conversion-focused user journey.
Lumen
Clear, confident, modern
A single-page experience with a clear value proposition, strategic CTAs, and a design system that scales with growth.
Conversion-focused
Every element is designed to guide the user toward a decision.
Improvements
- • Modern, premium aesthetics
- • Clear value proposition
- • Strategic CTAs
- • Mobile-first approach
- • Consistent design system
Expected outcomes
Improved user confidence through professional design. Clear conversion paths. Better mobile engagement. Scalable design system for future growth.
03 / Comparison
Before vs After
Clear, confident, modern
From clutter
to clarity.
A single-page experience with a clear value proposition and strategic calls-to-action.
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